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All breakouts
189Talking HeadBefore / After hookLifestyle
Hook
I just turned 41 and I will stop at nothing trying to find products for us to keep our skin healthy and bouncy and juicy
@ariellelorre
506.8K followers · usually 27.3K views a post
Views
5.1M
Likes
1.9K
Comments
22
Shares
121
View velocity
+1.2M views over 9.3d · ~127.7K/day · 9 observations
Promoted product
Clinique Smart Clinical Repair Collagen + PDRN Cream
Why it worked
The creator leverages her relatable age demographic (40+) and personal journey to find effective skincare, creating a sense of shared experience and trust with her audience. The soft-sell approach, focusing on a specific product's benefits and a practical test (makeup layering), makes the recommendation feel authentic and valuable.
Summary
The creator, who is over 40, shares her routine for maintaining healthy, youthful-looking skin. She introduces and applies Clinique's Smart Clinical Repair Collagen + PDRN Cream, highlighting its ingredients and testing its ability to layer under makeup.
Structure
- 1Introduction to skincare goals for aging skin
- 2Introducing Clinique Smart Clinical Repair Cream
- 3Applying the cream
- 4Testing makeup application over the cream
Original caption
the @Clinique Smart Clinical Repair™ Collagen + PDRN Cream is clinically proven to leave skin looking bouncier, plumper and firmer after 4 weeks, so you know I had to add to my rotation! #cliniquepartner##smartclinicalrepair#PDRN
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