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67.0Silent UGCSocial Proof hookEntertainment
Hook
As Londoners I think we can all collectively agree that if a flight is £50 from Luton or £80 from Gatwick, we're booking the Gatwick flight...
@greatlondonermemes
25.4K followers · usually 7.2K views a post
Views
479.7K
Likes
23.4K
Comments
513
Shares
563
Why it worked
The video leverages a highly specific, relatable cultural sentiment among Londoners regarding the inconvenience of certain airports, which encourages shares and comments.
Summary
A person is shown lying on a bench in an airport terminal, with text overlay expressing a relatable preference for Gatwick Airport over Luton Airport despite the price difference.
Structure
- 1Visual of a person resting in an airport
- 2Text overlay stating a preference for Gatwick over Luton
- 3Humorous take on London travel habits
On-screen text
As Londoners I think we can all collectively agree that if a flight is £50 from Luton or £80 from Gatwick, we're booking the Gatwick flight...
Original caption
Am I right or am I right??👀 #london #relatable #gatwick #british #travel
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