Why it worked
The video effectively uses appetizing visuals of the food combined with a clear call to action, directing viewers to a specific location for the full recipe, which is likely to drive engagement and recipe saves.
Summary
This video showcases a recipe for Cheesy Sloppy Joe Garlic Toast. The creator directs viewers to their page for the full recipe.
Structure
- 1Showcase of Cheesy Sloppy Joe Garlic Toast
- 2On-screen text with recipe title
- 3Creator's voiceover encouraging viewers to save the recipe
- 4Call to action to find the full recipe on their page
Call to action
Full recipe is on my page — right under my profile picture ⬆️
On-screen text
Cheesy Sloppy Joe Garlic Toast Recipe