SNY

@worththereplay

111.4K followers · usually 5.7K views a post

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256.9K

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SoundTikTok sound · original sound - worththereplay

Why it worked

The video leverages the star power and name recognition of Odell Beckham Jr. to create engaging content around a relatable moment of athletic aspiration, even if it didn't result in a score.

Summary

Odell Beckham Jr. reflects on a moment during a game where he felt he was wide open and could have scored a touchdown. He expresses gratitude for being healthy and able to play, even if the opportunity didn't result in a score.

Structure

1OBJ's reflection on being open
2Gratitude for health and opportunity
3Desire to score
4Acceptance of the moment

Product placement

SNY (appears, a watermark/logo, removing it would not change what happens in the video) NBC (appears, a logo, removing it would not change what happens in the video)

On-screen text

SNY OBJ STILL HAS IT - was wide open for a TUDDY "I thought for a second - it's time to get back in that end zone" LITTLE THAT THEY LIKE SLANTED AND BLOWN NOBODY THERE LIKE YOU IT'S OUT HEALTHY BUT TIME GET SO LIGHT UP

Transcript

Maybe a little bit though. That one where they, like, I guess it was a slanted and, and, uh, I guess they them blown, nobody there. Like, you know, you're not gonna bless me like that today. I mean, it's a blessing to be out here, it's a blessing to be healthy, but I thought for a second, it was about time to get back in that end zone. So, you know, your eyes light up. Yeah, everything lit up.