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46.9Talking HeadContrarian hookCreator Economy
Hook
I DON'T LOAN MONEY TO MY FRIENDS
@wealthprofusion
14.7K followers · usually 4.2K views a post
Views
193.2K
Likes
7.1K
Comments
74
Shares
423
Why it worked
The video uses a relatable and humorous anecdote about friendship and money, delivered by a well-known figure, which resonates with viewers and encourages sharing.
Summary
Dan Peña shares a personal anecdote about lending money to a friend from his military days. He explains that he doesn't loan money because he knows he won't get it back, and in this instance, he gave money to a friend who later returned a check for the amount borrowed, which Peña had forgotten about.
Structure
- 1Introduction: Not loaning money to friends
- 2Anecdote: A friend from military days returns a check
- 3Revelation: The check was for money borrowed years ago
- 4Conclusion: The act of giving was a gift
Product placement
Wealth Profusion (WP logo): Appears as a watermark/logo throughout the video. Removing it would not change what happens in the video.
On-screen text
I DON'T LOAN MONEY
TO MY FRIENDS
I GIVE IT TO THEM
CAUSE I KNOW I'M NEVER
GONNA GET IT BACK
3 YEARS AGO WERE
HAVING DINNER WITH
SOMEBODY THAT I'VE
KNOWN SINCE
MY MILITARY DAYS
AND HE HANDED ME A
CHECK
AND I SAID, "WHAT'S
THIS FOR?"
IT'S THE MONEY I
BORROWED FROM YOU
IN 19...
70...
UH FORGET WHEN...
WHICH I HAD FORGOTTEN
I DON'T KNOW I
FORGOT ABOUT IT
CAUSE WHEN I GAVE IT TO HIM
I GAVE IT TO HIM
IT'S REALLY A GIFT
-DAN PEÑA-
Original caption
Dan Peña - I don't loan money to friends #danpena #danpenaquotes #friends
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