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71.3Silent UGCProblem Callout hookGames
Hook
losing a friend
@micdeess
1.2M followers · usually 64.0K views a post
Views
4.6M
Likes
402.8K
Comments
9.1K
Shares
53.7K
View velocity
+2.3M views over 13.4d · ~168.9K/day · 12 observations
Why it worked
The video taps into relatable, albeit exaggerated, emotional experiences that resonate with a broad audience, particularly those who engage with online communities and gaming culture. The short, punchy format and humorous take on common "losses" make it easily shareable.
Summary
The video humorously contrasts the emotional impact of losing a friend versus losing a girlfriend, and then shifts to the relatable struggle of losing gaming skills. The creator expresses exaggerated dismay at these perceived losses.
Structure
- 1Losing a friend
- 2Losing a girlfriend
- 3Losing gaming skills
- 4Exaggerated despair
On-screen text
losing a friend
losing your gf
losing gaming skills you used to have
Original caption
done this to much 😭 #gamingmemes #gamers #GamingSkills #gaming #memes
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