Why it worked
The video provides a clear and concise tutorial on a popular makeup technique, using a well-known brand's products. The visual demonstration is easy to follow, and the use of a 'paid partnership' disclosure adds credibility.
Summary
The creator demonstrates how to sculpt and brighten their face using two Patrick Ta Beauty Major Sculpt Artistry Sticks. They apply the contour and highlight shades to various areas of their face, showing the application process.