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All breakouts
37.9Talking HeadEntertainment
Hook
OK
@nickelodeon
15.6M followers · usually 30.4K views a post
Views
1.1M
Likes
121.4K
Comments
518
Shares
2.4K
Promoted product
Clash of the Thundermans
Why it worked
Leveraging a popular character and a well-known franchise with a clear release strategy on multiple platforms likely drove engagement.
Summary
Kira Kosarin, dressed as Phoebe Thunderman, announces she is in the new movie "Clash of the Thundermans." The movie is set to be released on Nickelodeon and Paramount+.
Structure
- 1Introduction of Kira Kosarin in costume
- 2Announcement of her role in "Clash of the Thundermans"
- 3Information about release platforms (Nickelodeon and Paramount+)
Product placement
Nickelodeon: APPEARS - a channel logo, removing it would not change what happens in the video.
Paramount+: APPEARS - a streaming service logo, removing it would not change what happens in the video.
Clash of the Thundermans: ACTS - a movie title, removing it would change what happens in the video.
On-screen text
OK
and you'll find out exactly
who I am
I'm Kira Kosarin
and I'm in the new movie
Clash of the Thundermans
coming to Nickelodeon
and Paramount+
Original caption
THE Phoebe Thunderman to YOU 🫵
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