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All breakouts
18.5Talking HeadEntertainment
Hook
Oh
@nickelodeon
15.8M followers · usually 148.5K views a post
Views
2.7M
Likes
494.3K
Comments
6.6K
Shares
22.6K
View velocity
+2.3M views over 5.4d · ~430.4K/day · 6 observations
Why it worked
The video uses a relatable scenario of people being distracted by their phones instead of engaging with content, combined with a popular show reference, to create a humorous and shareable moment.
Summary
A group of people are shown holding up their phones, seemingly filming or taking pictures. One person points out that they are doomscrolling instead of watching "Clash of the Thundermans."
Structure
- 1Introduction of the scene
- 2Highlighting someone doomscrolling
- 3Identifying the show they should be watching
- 4Revealing the group filming
- 5Expressing shame
On-screen text
Oh
and right over here we have
someone doomscrolling
instead of watching
Clash of the Thundermans
yes
there they are
Shame
Shame
Transcript
Oh and right over here we have someone doomscrolling instead of watching Clash of the Thundermans yes there they are Shame Shame
Original caption
gotcha 📸
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