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543Talking HeadDirect Question hookLifestyle
Hook
Does anybody else think
@1ladybossmind
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Why it worked
The video taps into a relatable social phenomenon and a growing trend of questioning societal norms around alcohol consumption, prompting engagement through shared experiences and opinions.
Summary
The creator questions why people feel the need to explain their decision not to drink alcohol. She finds it strange that not drinking requires justification.
Structure
- 1Questioning the need to explain not drinking
- 2Expressing surprise at the societal expectation
- 3Highlighting the perceived weirdness of the situation
On-screen text
Does anybody else think it's really freaking weird that we have to explain why we don't drink alcohol?
Transcript
Does anybody else think it's really freaking weird that we have to explain why we don't drink alcohol?
Original caption
Full stop. Why is this? #sober #alcohol #alchoholic
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