I bought the viral Japanese hair brush in Japan, and I hate to admit it....

@sincerelyreneze

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Promoted product

Japanese hair brushhttps://amzn.to/4xRhLVM ↗

Why it worked

The video taps into the desire for "viral" products and offers a solution to a common problem (frizzy hair) with a visually satisfying before-and-after demonstration, even if the 'after' is implied by the creator's satisfaction.

Summary

The creator bought a viral Japanese hair brush and was surprised by how well it smoothed her frizzy hair. She found it on Amazon for a higher price than she paid in Japan and linked it for viewers.

Structure

1Introduction of the viral Japanese hair brush
2Expressing surprise at its effectiveness
3Demonstrating the smoothing effect
4Mentioning the price difference between Japan and Amazon
5Providing an Amazon link for purchase

Call to action

Linked here >> https://amzn.to/4xRhLVM

On-screen text

I bought the viral Japanese hair brush in Japan, and I hate to admit it... but it's actually worth the hype because WHAT do you mean this frizz-control brush smoothed my frizzy hair this fast?! 🤯

Original caption

Listen.. Japan hair care is definitely where it’s at but this brush and this whole brand is truly on another level 👏🏼 This specific brush was about $19 in Japan but I did find it on Amazon for those not traveling to Japan anytime soon for a pretty steep price 😅 Linked here >> https://amzn.to/4xRhLVM #japanhair #japanshopping #japantrip #japantravels