grwm <3

This video likely performed well due to its relatable "get ready with me" (GRWM) format, showcasing a popular beauty routine. The creator's aesthetic and the use of trending sounds or music would also contribute to its reach.

The video shows a woman with hair rollers in her hair applying makeup. She applies foundation, concealer, blush, and mascara, and then finishes with lip liner and lip gloss. She then sprays her face with a setting spray and poses for the camera.