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659Talking HeadStory Open hookLifestyle
Hook
they got me
@officiallyemil
18.7K followers · usually 2.1K views a post
Views
1.4M
Likes
139.2K
Comments
1.6K
Shares
9.4K
Why it worked
The video likely worked due to its unusual and visually striking presentation of a common food item (blueberries) in a novel way (frozen in a block), creating a sense of curiosity and surprise.
Summary
The video shows a person holding a large, frozen block filled with blueberries. The person takes a bite out of the frozen block, seemingly enjoying it.
Structure
- 1Person holds up a large frozen block of blueberries.
- 2Text overlay appears: 'they got me'.
- 3Person bites into the frozen block.
- 4Close-up of the frozen blueberries.
On-screen text
they got me
Transcript
they got me
Original caption
So many combinations I want to try!! @Mariana approved??
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