POV: You can time-travel but for 1 min

@chloeshih

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SoundTikTok sound · original sound - chloeshih

Promoted product

State Farm

Discover State Farm's personalized insurance options with our innovative Personal Price Plan®. With over 100 years of experience, we provide personalized coverage options to help meet your needs. Get a quote today and experience the difference.

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Why it worked

The video uses a relatable 'what if' scenario with a time-travel filter to engage viewers emotionally. It then pivots to a message of self-improvement and support, which seamlessly transitions into a State Farm advertisement about personalized insurance, making the ad feel more integrated and less intrusive.

Summary

A woman uses a time-travel filter to ask her younger self questions about her future, receiving advice that shifts from personal life to self-reflection. The video concludes with a State Farm advertisement about personalized insurance.

Structure

1Time-traveling to ask younger self questions
2Younger self asks about career, love, and family
3Present self redirects to self-reflection and support systems

Original caption

Life's already complicated. Insurance doesn't have to be. @State Farm #StateFarmPartner

More from @chloeshih

Product placement

State Farm: provides insurance services. It appears as a paid partnership and its services are advertised. Removing it would change the video's promotional message.

Call to action

State Farm can help you run point on your insurance with coverage you can personalize for the things you care about most

On-screen text

POV: You can time-travel but for 1 min 20's Chloe It's you but from 10 years ago I have so many questions to ask you but I only have 1 minute Okay?? So do I finally get my dream job? WHAT?! you'll get a new one Have I met the love of my life yet? No Not yet Break up with the guy you're with right now Hey! Look at me! Look at me! Are my brothers still annoying? Yes Do I buy a house? Yes Will I have more friends? No but you'll be happier trust me Will I get married have kids have a home all by 38? NOT BY 30... but you'll get there trust me Do I figure it all out? Do I stop feeling like I'm always behind? Do I get revenge on my haters? Do I finally become successful? you are asking the WRONG QUESTIONS You need to be asking yourself Am I showing up in a way that I'm PROUD OF Am I SURROUNDING with the right SUPPORT? with the right SUPPORT? Honey! I got us ice cream~ Then, you'll get there But wait, I still- There's gonna be a lot to manage in life but with the right support you'll figure it out State Farm can help you run point on your insurance with coverage you can personalize for the things you care about most

Transcript

It's you but from 10 years ago I have so many questions to ask you but I only have 1 minute Okay?? So do I finally get my dream job? WHAT?! you'll get a new one Have I met the love of my life yet? No Not yet Break up with the guy you're with right now Hey! Look at me! Look at me! Are my brothers still annoying? Yes Do I buy a house? Yes Will I have more friends? No but you'll be happier trust me Will I get married have kids have a home all by 38? NOT BY 30... but you'll get there trust me Do I figure it all out? Do I stop feeling like I'm always behind? Do I get revenge on my haters? Do I finally become successful? you are asking the WRONG QUESTIONS You need to be asking yourself Am I showing up in a way that I'm PROUD OF Am I SURROUNDING with the right SUPPORT? Honey! I got us ice cream~ Then, you'll get there But wait, I still- There's gonna be a lot to manage in life but with the right support you'll figure it out State Farm can help you run point on your insurance with coverage you can personalize for the things you care about most