NEW CORE COLORS

@that_tumbler_girl

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SoundTikTok sound · original sound - that_tumbler_girl

Promoted product

HydroJug tumbler

Durable jugs, elevated colors, and smart accessories designed to keep you hydrated.

4 videos3 creators

Why it worked

The video leverages a popular product category (tumblers) and highlights new, aesthetically pleasing color options, appealing to consumer interest in trendy home goods and personal accessories.

Summary

The video showcases new core colors for Hydrojug tumblers, highlighting a specific snow white shade with a handle. The creator expresses a preference for this particular design.

Structure

1Introduction of new Hydrojug colors
2Focus on the snow white color
3Praise for the handle design
4Tagging the new colors

Product placement

Hydrojug: ACTS - it is a tumbler that holds drinks. Removing it would change what happens in the video. Hydrojug: APPEARS - it is a brand name on the tumbler. Removing it would not change what happens in the video.

Original caption

New core colors from Hydrojug are here! @HYDROJUG #hydrojug

More from @that_tumbler_girl

Call to action

I will tag the new core colors

On-screen text

NEW CORE COLORS

Transcript

Hydrojug just launched their brand new core colors including this gorgeous neutral and it is a perfect shade of snow white. Controversial take but I actually like this for one even better with this handle on top. I will tag the new core colors.

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