UBER

@theromanknox

8.7K followers · usually 1.4K views a post

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SoundTikTok sound · Recall

Promoted product

skool.comhttps://www.skool.com/knox/about ↗

Why it worked

The post effectively uses a common, relatable format of breaking down business models with clear, concise text and visuals. It leverages the recognition of major brands to illustrate a core business principle, making complex ideas easily digestible and shareable.

Summary

This slideshow breaks down how major companies like Uber, Airbnb, Amazon, Spotify, and Netflix operate by owning the connection between providers and consumers, rather than the assets themselves. The final slide summarizes that "Middleman ideas always profit the Most," implying this business model is highly lucrative.

Structure

1Introduction of Uber and its model
2Introduction of Airbnb and its model
3Introduction of Amazon and its model
4Introduction of Spotify and its model
5Introduction of Netflix and its model
6Conclusion on middleman ideas

Product placement

Original caption

The biggest companies in the world own nothing they sell 👀 Uber has no cars. Airbnb has no hotels. They just own the connection — and take a cut. Watch till the end for the one reason most people can't copy it 💰🧠 #businessmodel #marketplace #startuptips #businessbreakdown

More from @theromanknox

More breakout videos from this creator.

Uber ACTS: it is a platform that connects drivers and riders, and it profits from this connection. Removing it would change the video's point about business models. Airbnb ACTS: it is a platform that connects hosts and guests, and it profits from this connection. Removing it would change the video's point about business models. Amazon ACTS: it is a platform that connects sellers and buyers, and it profits from this connection. Removing it would change the video's point about business models. Spotify ACTS: it is a platform that connects artists and listeners, and it profits from this connection. Removing it would change the video's point about business models. Netflix ACTS: it is a platform that connects content creators and viewers, and it profits from this connection. Removing it would change the video's point about business models. skool.com ACTS: it is a platform for building skills and likely for courses, as indicated by the creator's bio. Removing it would change the video's point about the creator's offerings.

Call to action

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On-screen text

UBER Uber owns no cars. AIRBNB airbnb Airbnb owns no houses. AMAZON amazon Amazon owns no stores. SPOTIFY Spotify Spotify owns no music. NETFLIX Netflix Netflix owns no cinemas. NETFLIX airbnb amazon Uber Middleman ideas always profit the Most. Social media @theromanknox Build Skills skool.com/knox 1/6 swipe 2/6 swipe 3/6 swipe 4/6 swipe 5/6 swipe 6/6 swipe