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16.7Silent UGCBefore / After hookLifestyle
Hook
Dreamiest vanity
@notjocelyngibson
3.2K followers · usually 4.9K views a post
Views
81.7K
Likes
5.3K
Comments
31
Shares
502
View velocity
+9.6K views over 22.1d · ~434/day · 20 observations
Promoted product
LoveShackFancy vanity
Why it worked
The video likely worked due to its aesthetic appeal, targeting users interested in home decor and the "pink aesthetic" trend, with the "dreamiest vanity" hook drawing viewers in.
Summary
The video showcases a floral-patterned vanity with a hidden compartment and a mirror. The vanity is presented as a "dreamy" piece of home decor.
Structure
- 1Showcase of the vanity from the outside
- 2Opening the vanity to reveal storage and a mirror
- 3Demonstration of the vanity's features
- 4Closing the vanity
Product placement
LoveShackFancy (brand name on tag): APPEARS - a logo on the vanity. Removing it would not change what happens in the video.
On-screen text
Dreamiest vanity
Original caption
This vanity is so cute a pink lovers dream! 💗🎀✨ #vanity #pinkaesthetic #homedecor #loveshackfancy #makeupvanity
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