Sephora minis worth the $$$

@theglowjourney

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Promoted product

Sephora minishttps://www.sephora.com/ ↗

Why it worked

The video provides value by helping viewers make informed purchasing decisions about mini-sized makeup products, a common consideration for consumers looking to try new items or save money.

Summary

The creator reviews mini-sized makeup products from Sephora, evaluating whether they are worth the price compared to their full-sized counterparts. She discusses products from Charlotte Tilbury, Rare Beauty, Tarte, Patrick Ta, Saie, and Ilia, offering her recommendations on which mini sizes offer good value.

Structure

1Introduction to Sephora minis
2Review of Charlotte Tilbury mini setting powder
3Review of Rare Beauty mini blushes
4Review of Tarte mini concealer
5Review of Patrick Ta mini blush duo
6Review of Saie mini glowy super gel
7

Original caption

what’s worth your money in the minis section at Sephora @Rare Beauty @Saie @patrick ta #makeuptok #makeupreview #sephoraliplooks #sephorafavorites #sephora

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Product placement

Sephora: (a) it APPEARS - a store, a section within the store, and a storefront link in the creator's bio. Removing it would not change what happens in the video. Charlotte Tilbury: (a) it ACTS - a mini setting powder is shown and discussed. Removing it would change what happens in the video. Rare Beauty: (a) it ACTS - mini liquid blushes are shown and discussed. Removing it would change what happens in the video. Rare Beauty: (b) it APPEARS - a graphic of a person wearing Rare Beauty products is visible in the background. Removing it would not change what happens in the video. Tarte: (a) it ACTS - a mini shape tape concealer is shown and discussed. Removing it would change what happens in the video. Patrick Ta: (a) it ACTS - mini blush duos are shown and discussed. Removing it would change what happens in the video. Saie: (a) it ACTS - mini glowy super gels are shown and discussed. Removing it would change what happens in the video. Ilia: (a) it ACTS - mini limitless lash mascara is shown and discussed. Removing it would change what happens in the video.

On-screen text

Sephora minis worth the $$$

Transcript

This is what's actually worth your money in the Sephora mini section. Charlotte Tilbury has these cute mini setting powders that are priced at $29 for 1/10th of an ounce. The full size is $50, but it has almost three times as much product. This mini is tempting, but it's definitely not worth it. The Rare Beauty mini blushes are $16 for a really good amount of product. These last forever and they also came out with several new shades that are only available in the mini size, so this one is for sure worth it. And Tarte has these minis of their Shape Tape concealer that are $15 for a very small amount of product. This one's hard to believe, but the full size is actually 10 times the size of the mini for $32. So I would absolutely not buy this mini. And Patrick Ta has minis of their cream and powder blush duos for $25. The full size is $40 for roughly twice as much product, but because these last so long too, I think this mini is worth it. The Saie Glowy Super Gels are $18 for half an ounce of product. The full size is $30 for 1 ounce. There's not a huge difference in the cost per ounce, so I would say this mini is worth it. And Ilia has minis of their Limitless Lash Mascara that are $17 for 1/10th of an ounce. The full size is roughly three times as much product for $29. So I would say just get the full size.