10K STEP TEST

@jacklyn._anne

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SoundTikTok sound · original sound - jacklyn._anne

Promoted product

VIVAIA LEXI SNEAKERS

Why it worked

The video effectively demonstrates the product's comfort and durability through a relatable '10K step test' scenario, directly addressing a common concern for travelers and active individuals. The creator's authentic review and the product's practical features, like being machine washable, add to its appeal.

Summary

The creator tests the VIVAIA Lexi sneakers by wearing them for a full day, including 10,000 steps, errands, and treadmill time. She concludes they are comfortable, supportive, and a strong contender for travel due to their comfort and machine-washable feature.

Structure

1Introduction of the 10K step test for travel sneakers
2Putting on and initial impressions of VIVAIA Lexi sneakers
3Wearing the sneakers throughout a day of errands and activity
4Using the sneakers on a treadmill
5

Original caption

The pair you reach for without thinking. @vivaia_official #VIVAIA #EverydaySneakers #ComfortSneakers #WalkableFashion #EffortlessStyle

More from @jacklyn._anne

Product placement

VIVAIA (brand name): appears as a watermark and is mentioned as the brand of the sneakers. Removing it would not change what happens in the video. VIVAIA LEXI SNEAKERS (product): the sneakers are worn, demonstrated, and reviewed. Removing them would change what happens in the video.

On-screen text

10K STEP TEST VIVAIA LEXI SNEAKERS

Transcript

I've got a European trip coming up and if a sneaker can't handle a 10K step day at home, it's not making the suitcase. These are the Lexi sneakers from VIVAIA's rework collection and today I put them to the test. They are cushiony, they're really easy to slip on and they have extra heel support. I wore them through errands on my entire day, even got some treadmill time in because I was not going easy on these things. This is the final check-in at the end of the day. Over 10K steps, they were very comfortable all day long, so they're definitely going to be a strong contender for Europe. And how cool is it that they're machine washable?

dare I say my perfect “vintage” fit?!? #vintagelevis #selvedgedenim #levis @LEV

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