Why it worked
The video leverages urgency by highlighting the 'last day' of a significant sale (50% off + free shipping), which is a strong motivator for immediate purchase. The clear on-screen text and spoken promotion of the discount code make it easy for viewers to act.
Summary
The creator is promoting a sale on Lola Blankets, highlighting a discount code 'MARISA50' for 50% off and free shipping. She emphasizes that today is the last day to use the code and encourages viewers to purchase.