This streetwear store >>>

@synthezclothing

47.8K followers · usually 14.1K views a post

Views

775.9K

Likes

122.2K

Comments

848

Shares

7.5K

SoundTikTok sound · original sound - bloodypianokeys

Promoted product

Synthezsynthez.de

3 videos

Why it worked

The video effectively uses a native mention format by showcasing a physical store and its products in an aesthetically pleasing way, appealing to fashion-conscious viewers without an overt sales pitch.

Summary

The video showcases the interior and exterior of a streetwear store named Synthez. It displays various clothing items like hoodies, t-shirts, and tracksuits available for purchase.

Structure

1Exterior shot of the Synthez store
2Interior view of clothing racks
3Close-up of clothing items
4Shot of the checkout counter with digital displays
5

Original caption

Which city next?#clothingbrand #clothingbrandstartup #brandowner #streetwear

More from @synthezclothing

Product placement

Synthez: (a) it ACTS — its logo appears on the store signage and on clothing items, and the store itself is the subject of the video, showing its products and interior. Removing the name would change what happens in the video. (b) it merely APPEARS — its logo is on clothing items.