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All breakouts
8.5KSilent UGCStory Open hookLifestyle
Hook
when me and my bestie tried on matching dresses and got a video with the designer
@laurenaustinn
50.5K followers · usually 2.7K views a post
Views
22.5M
Likes
1.7M
Comments
3.1K
Shares
780.7K
Why it worked
The video leverages a relatable 'bestie' aesthetic and a visually striking, unique clothing design that encourages social sharing.
Summary
Three women model matching dresses with a hand-heart print design in a studio setting. The video captures them posing together to showcase the garments.
Structure
- 1Two women pose in matching dresses
- 2A third woman joins the group
- 3The trio performs a hand-heart gesture
On-screen text
when me and my bestie tried on matching dresses and got a video with the designer
Original caption
I see the duo #viral #dresses #trios #duos #bestie
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