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46.4Talking HeadOther hookLifestyle
Hook
I CLEAN THINGS
@cedarsexteriorcleaning
70.9K followers · usually 10.4K views a post
Views
477.7K
Likes
97.9K
Comments
2.1K
Shares
10.5K
Why it worked
The video taps into a common debate about what constitutes 'free' when there's indirect monetization, creating engagement through a question posed to the audience. The satisfying cleaning visuals also contribute to watchability.
Summary
The creator cleans public spaces and private gardens for free, using the revenue generated from content creation to cover costs. They ask viewers if they still consider these services free, given the indirect financial benefit.
Structure
- 1Introduction to free cleaning services
- 2Explanation of content creation for revenue
- 3Questioning the definition of 'free'
- 4Demonstration of cleaning various locations
- 5Call to action for viewer opinion and engagement
Call to action
Let me know what you think in the comments
On-screen text
I CLEAN
THINGS
FOR FREE
WITHIN
MY COMMUNITY
ROAD SIGNS
PLAYGROUND
EVEN PEOPLE'S
GARDENS
AND HOMES
IN NEED BUT
WHEN I SAY
I MEAN THE
HOMEOWNER
OR THE
DON'T PAY ME
A PENNY DIRECTLY
INSTEAD I CREATE
CONTENT LIKE YOU'RE
FROM THESE FREE
CLEANS
AND THAT CONTENT
GENERATES A SMALL
AMOUNT OF MONEY
WHICH HELPS COVERS
THE COST OF
FUEL INSURANCE AND
SOMETIMES EQUIPMENT SO
I WANT TO
KNOW WHAT YOU
WOULD YOU STILL
CLASS THESE
CLEANS
FREE OF CHARGE
IN THE COMMENTS
WANT TO SEE
CONTENT
CLEANS OF ME
HELPING OUT
IN THE COMMUNITY
MY PAGE AND
FOLLOW
IT'S APPRECIATED GUYS
AND IT KEEPS
HAPPENING
GO AND CHECK
Original caption
💬 I WANT YOUR OPINION! I regularly head out into the community and clean roads, signs, playgrounds, bus stops and even people’s gardens — without charging the homeowner or community a penny! 🙌🧼 But here’s the question… 🤔 The content I create from these cleans generates a small amount of money, which helps cover the costs of fuel, insurance and equipment. So would you still consider these cleans to be completely FREE? 👀 👇 Let me know what you think in the comments — I genuinely want to hear both sides! And if you enjoy seeing me get out there and help people in the community, give the page a follow and share this post ❤️ #CommunityClean #FreeCleaning #GivingBack #PressureWashing #CommunitySpirit
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