Why it worked
The video leverages the popular 'dupe' trend in beauty, offering affordable alternatives to luxury products. By visually comparing the packaging and implying similar efficacy, it appeals to budget-conscious consumers seeking to replicate high-end looks without the high cost.
Summary
The video showcases various makeup products from the brand Deliplus, found at Mercadona, as dupes for more expensive, well-known brands. It highlights primers, serums, mascaras, blushes, cleansing pads, and foundations, comparing their prices and appearance to their higher-end counterparts.