Why it worked
The video taps into a relatable desire for book lovers to immerse themselves in stories, using a novel visual to capture attention and spark curiosity.
Summary
The video shows a projector displaying an open book onto a wall. It then shows a person in bed using their phone, with the projected book still visible on the wall.
Structure
- 1Hands holding a projector and cloth
- 2Projector is turned on
- 3An open book is projected onto a wall
- 4A person is in bed, looking at their phone
- 5The projected book remains on the wall
On-screen text
DO NOT show your bookworm bestie this... 🤣📚✨