00:00

@justadopedad

71.0K followers · usually 0 views a post

Views

42.1K

Likes

1.5K

Comments

42

Shares

128

SoundTikTok sound · original sound - justadopedad

Promoted product

Valentino Beauty cologne

Why it worked

The video leverages a relatable family moment and humor, with the product subtly integrated into the narrative. The creator's genuine affection for his son and fatherhood resonates with viewers, making the promotion feel organic and heartwarming.

Summary

A father and son are dressed in pink for the daughter's 13th birthday. The father mentions wearing his Valentino Beauty cologne, and the son playfully steals it and does a dance, which the father finds amusing.

Structure

1Family dressed in pink for birthday
2Father mentions wearing cologne
3Son playfully takes cologne
4Son dances
5Father's amused reaction

Original caption

My daughter asked the whole family to wear pink for her 13th birthday… so that's what me and my little guy did lol I decided to wear my @valentino.beauty cologne to go with the theme, and here goes my son doing what he does best… STEALING DAD’S COLOGNE and hitting his shimmy! I can’t even be mad at him. I love seeing my son have fun. Ain’t no hood like Fatherhood and I LOVE being a Dad! Hopefully sharing the love, laughter, and fun that we have as a family continues to inspire families around the world. If we’ve inspired you, do us a favor and hit that 🖤 and drop a comment to show some love. You already know we’ll show it back! Love and Blessings Y’all 🙏🏾 #Fatherhood #Father #Son #DadLife #Funny

More from @justadopedad

Product placement

Valentino Beauty cologne ACTS - it is worn by the creator, and the creator's son uses it. Removing it would change the narrative of the video. This is a product that ACTS and is central to the story. Rent-A-Center APPEARS - it is the title of the creator's bio link page, but the video does not interact with it or show its interface. Removing it would not change what happens in the video.