how i go to bed vs.

@alyssaaamichelle

166.9K followers · usually 34.6K views a post

Views

839.8K

Likes

62.2K

Comments

155

Shares

805

SoundTikTok sound · original sound - moonfairyfalan

View velocity

+346.7K views over 3.2d · ~108.1K/day · 4 observations

Promoted product

Overnight Blowout

2 videos2 creators

Why it worked

The video taps into the popular 'get ready with me' and 'morning routine' trends, offering a satisfying visual transformation that appeals to viewers interested in beauty and hair styling hacks.

Summary

The creator demonstrates a nighttime hair routine using rollers and a bonnet, contrasting it with their morning routine where they remove the rollers to reveal voluminous curls. The video highlights the "Overnight Blowout" product.

Structure

1Applying hair rollers at night
2Putting on a bonnet
3Removing rollers in the morning
4Revealing styled hair
5Touching up curls

Original caption

a morning shed to look like a princess >> 👸🏼✨🎀💫🪽 #overnightblowout #morningshed #trending #overnightglowup @Overnight Blowout @medicube global

More from @alyssaaamichelle

Product placement

Overnight Blowout (ACTS - hair rollers used to style hair, removing them changes the video's outcome, creator tagged account); medicube global (APPEARS - tagged account, removing it does not change the video's outcome)