MALLARD X MACKENZIE- CHILDS 🦆🤎

@shopbrandedkb

24.2K followers · usually 2.1K views a post

Views

59.3K

Likes

6.2K

Comments

12

Shares

1.1K

SoundTikTok sound · original sound - hanks94

Promoted product

MacKenzie-Childs mallard duck

2 videos

Why it worked

The video leverages a recognizable and aesthetically pleasing brand (Mackenzie-Childs) combined with a popular decorative item (a mallard duck). The "soft sell" approach, focusing on the visual appeal and brand recognition without an aggressive pitch, likely resonated with viewers interested in home decor and unique collectibles.

Summary

The video showcases a decorative mallard duck figurine with the distinctive Mackenzie-Childs checkered pattern. The creator highlights the product, mentioning it's a collaboration and available in three colors, with a call to action to check their story for a link.

Structure

1Showcase the product
2Display branding
3Mention collaboration
4Indicate availability
5

Original caption

An absolute dream of a collab! 🔗 is on my story! Available in 3 colors! 🦆🤎 #shopmy #mackenziechilds #mochacheck #mallards #homedecor

More from @shopbrandedkb

Product placement

Mackenzie-Childs (brand): appears as a brand name on the product and in the on-screen text. Removing it would not change what happens in the video. Mallard (product type): appears as the decorative object being shown. Removing it would change what happens in the video.