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The video likely performed well due to the visually appealing and satisfying nature of the squishy toys, combined with the aesthetic arrangement and the popular trend of collecting such items. The bright colors and cute designs would have appealed to a broad audience, particularly those interested in ASMR or collecting cute objects.

The video showcases a collection of colorful squishy toys, many of which are shaped like dumplings or cute characters, stacked in clear cylinders. Several decorative bear figurines and a toy pizza are also visible on a shelf in front of a television screen displaying a paused video.

RMS (brand name appears on clothing, removing it would not change what happens in the video); Five Below (store name appears on clothing, removing it would not change what happens in the video); RMS Toys USA (brand name appears on clothing, removing it would not change what happens in the video)