BEN & JERRY'S Chunky Dunky NIKE SB

@lasdfamya8t

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SoundTikTok sound · original sound - 2lyrics59

Promoted product

Nike SB Chunky Dunky sneakers

DNA Artifacts — For their debut SB Dunk collaboration, Ben & Jerry’s went all out. The shoe combined hairy, cow-print leather overlays, puffy clouds on the heel, a drippy Swoosh, and rainbow interior trim. Named after their famous banana chocolate chip ice cream, Chunky Monkey, the shoe reflected the playful spirit of Ben & Jerry’s.

Why it worked

The video leverages the popularity of a limited-edition sneaker collaboration between Ben & Jerry's and Nike SB, creating a visually appealing and satisfying unboxing experience that appeals to sneakerheads and fans of both brands.

Summary

The video shows an unboxing of a Ben & Jerry's Chunky Dunky themed ice cream tub. Inside the tub, the viewer finds a pair of Nike SB Chunky Dunky sneakers along with extra shoelaces.

Structure

1Unboxing the ice cream tub
2Revealing the sneakers inside
3Showing the details of the sneakers
4

Original caption

Milkshake ice cream shoes🍦🍦💙😍😍🔥#unbox #sneakers #fyp #fashiontiktok #luxury

More from @lasdfamya8t

Product placement

Ben & Jerry's Chunky Dunky Nike SB ice cream tub (appears, does not act, removing it would not change what happens in the video); Nike SB Chunky Dunky sneakers (acts, are unboxed and shown, removing them would change what happens in the video); Ben & Jerry's logo (appears, does not act, removing it would not change what happens in the video); Nike SB logo (appears, does not act, removing it would not change what happens in the video)