Why it worked
The video likely resonated with viewers who have experienced the common social pressure to present a polished, professional image, especially in a work context. The relatable scenario and humorous premise of crafting a 'LinkedIn-approved response' tapped into shared experiences of social performance and personal branding.
Summary
A woman is sitting at a desk, looking thoughtful as she considers how to respond to a coworker's question about her weekend. She appears to be crafting a professional, LinkedIn-approved answer that aligns with her in-office persona, rather than her actual activities.
Structure
- 1Woman sits at desk, contemplating a question.
- 2On-screen text describes the scenario: needing a LinkedIn-approved response.
- 3Woman appears to be formulating her answer.
- 4She maintains a thoughtful expression.
On-screen text
pov your coworker just asked what you did this weekend, but your 25 years old activities don't align with your in-office persona so you have to start brewing up the most LinkedIn approved response