school didn't work out. this did

@juulzhaarlem

53.0K followers · usually 43.2K views a post

Views

466.9K

Likes

39.8K

Comments

194

Shares

1.8K

SoundTikTok sound · original sound - nostalgicvibes888

View velocity

+98.4K views over 24.2d · ~4.1K/day · 4 observations

Promoted product

JUULZ Harlem

Why it worked

The video uses a relatable narrative of pursuing a passion over a traditional path, combined with aesthetically pleasing visuals of a cafe environment, which appeals to viewers interested in entrepreneurship and lifestyle content.

Summary

The video shows a woman opening a cafe, preparing drinks, and interacting with customers. The on-screen text suggests that this cafe venture was more successful than a previous educational path.

Structure

1Opening the cafe door
2Preparing drinks behind the counter
3Interacting with a customer at the counter
4Carrying chairs outside
5Arranging chairs outside the cafe
6

Original caption

now my mornings look like this ☕️ #cafeowner #barista #morning #baristatiktok #baristadaily

More from @juulzhaarlem

Product placement

JUULZ: APPEARS - a cafe name visible on the storefront and on signage inside the cafe. Removing it would change what happens in the video as it identifies the location. JUULZ Harlem: APPEARS - a cafe name visible on the storefront. Removing it would change what happens in the video as it identifies the location.

On-screen text

school didn't work out. this did

another busy day in the cafe 🌞 #barista #cafe #haarlem #dayvlog #cafeowner

11.2

471.2K54.7K177

JUULZ

471.2Kviews@juulzhaarlem