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@hydrojug

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SoundTikTok sound · original sound - hydrojug

Promoted product

HydroJugthehydrojug.com

Shop HydroJug - Premium water bottles, sleeves, and accessories designed for the hydration-focused lifestyle.

9 videos3 creators

Why it worked

The video leverages a giveaway to drive engagement and brand awareness for HydroJug's new collection. By asking users to comment their favorite emoji and desired cup, it encourages interaction and creates excitement around the products.

Summary

The creator is giving away HydroJug cups from a new collection. She showcases three different cups and explains the giveaway rules: comment your favorite emoji and the cup you want from the collection.

Structure

1Introduction and giveaway announcement
2Showcasing the 'Traveller' cup in disco ball
3Showcasing the 'Ease2o' cup in blonde tortoise
4

Original caption

We want to give some cups away to our amazing community + customers☺️ comment your fav emoji + what cup you want most from this collection🤍 #giveaway

More from @hydrojug

Product placement

HYDROJUG (ACTS): This is the brand of cups being given away. The creator shows several different cups from this brand, describing their features and patterns. Removing this brand name would mean the video is about generic cups, not specific products. The brand name is visible on the cups themselves.

Call to action

comment your fav emoji + what cup you want most from this collection

On-screen text

Hi Hi everybody. I Hi everybody. I have some cups here wit and I'm honestly and I'm honestly just wanting to give som So So, um I'm gonna go ove I'm gonna go over some I'm gonna go over some of my favouri I'm gonna go over some of my favourites from th that we are that we are dropping with Riley And And I'm just gonna pick a bunch of you guys from And I'm just gonna pick a bunch of you guys from the comments to send these to So So we have the tr So we have the traveller in So we have the traveller in disco ball. This one's pro This one's probably my ultimate And then we And then we have the 32 And then we have the 32 ounce Ease2o And then we have the 32 ounce Ease2o in blonde tortoise I love thi I love this lid so much I love this lid so much, especially when I'm at the And And then this is my favo And then this is my favourite bottle And then this is my favourite bottle when I'm like travelling And th And this is the sport in And this is the sport in the snakeskin But yea But yeah, we just understand th But yeah, we just understand that not just And And so do our amazing custo And so do our amazing customers especially wi especially with all the excitement especially with all the excitement and love that after ever after every single releas So I So I think So I think we're gonna give away a bu but I but I think all you have to do is but I think all you have to do is comment your favourite emoji and then co and then comment and then comment what and then comment what cup you are wanting and then comment what cup you are wanting from this collection And I'll just pick a And I'll just pick a bunch of you guys to And I'll just pick a bunch of you guys to send some cups to.

Transcript

Hi everybody. I have some cups here with me and I'm honestly just wanting to give some away today. So, um, I'm gonna go over some of my favourites from the new collection that we are dropping with Riley Arnold. And I'm just gonna pick a bunch of you guys from the comments to send these to. So we have the traveller in disco ball. This one's probably my ultimate favourite. And then we have the 32 ounce Ease2o in blonde tortoise. I love this lid so much, especially when I'm at the gym. And then this is my favourite bottle when I'm like travelling. And this is the sport in the snakeskin. But yeah, we just understand that not just influencers deserve PR and so do our amazing customers, especially with all the excitement and love that you give us after every single release. So I think we're gonna give away a bunch. But I think all you have to do is comment your favourite emoji and then comment what cup you are wanting from this collection. And I'll just pick a bunch of you guys to send some cups to.