Why it worked
The video likely worked due to its use of popular and recognizable superhero imagery, appealing to a broad audience interested in pop culture and cosplay. The quick cuts and clear identification of each character would have made it easily digestible and shareable.
Product placement
Wonder Woman logo: appears, a watermark, removing it would not change what happens in the video.
Captain Marvel logo: appears, a watermark, removing it would not change what happens in the video.
Catwoman mask: appears, a watermark, removing it would not change what happens in the video.
Black Widow logo: appears, a watermark, removing it would not change what happens in the video.
CapCut: appears, a watermark, removing it would not change what happens in the video.
CapCut Pioneer Team: appears, a watermark, removing it would not change what happens in the video.