POV: you have to do this everyday

The video likely resonated with viewers due to its relatable 'POV' format and the visual of a skincare routine, even if the product itself is not explicitly identified or promoted. The use of a striking pink substance and the subsequent application of serum create a visually engaging sequence that captures attention.

The video shows a person applying a pink, jelly-like substance to their face and neck, then removing it. The on-screen text suggests this is a daily routine. The person then applies a clear serum from a dropper bottle to their face and neck, massaging it in.