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Here’s the truth: You don’t need a big cafe to make big money. Here’s how I’d start a cafe from scratch and work toward my first ₱1M. 1️⃣Start small Find a space you can open quickly. 2️⃣Build a highly trainable team Hire for attitude, reliability, and willingness to learn. The right ones can take your business further than you imagined. 3️⃣Create a signature product Don’t just copy what’s already out there. Give people something they can only get from you. 4️⃣Know your numbers Ingredients, labor, packaging, rent, wastage, everything. Know your margins. 5️⃣Document everything From R&D to failures to the final product, turn the journey into content. 6️⃣Build a story around the product and the makers Give people a reason to care, not just a reason to buy. 7️⃣Social media is KING. Maximize TikTok, Facebook, and Instagram. Use strong visual hook + good storytelling + consistency. 8️⃣Don’t overthink your content Keep it raw and authentic. You don’t need perfect videos to go viral. 9️⃣Double down on what works Find your bestsellers. Sell more. Get people to come back. Watch your numbers every week. #businessowner #cafe #coffee #matcha #fyp