Promoted product
Lysol, Soft Scrub, Scrub Daddy, Mr. Clean, O-Cedar, Dawn, Glisten
Why it worked
The video leverages the popular 'closing shift' cleaning trend, providing high-satisfaction ASMR-style visuals that make the cleaning process feel achievable and organized.
Summary
A creator performs a comprehensive kitchen cleaning routine at night, demonstrating the use of various household cleaning products. The video follows a systematic process of tidying, scrubbing, and mopping to reset the space.
Structure
- 1Tidying up the kitchen
- 2Cleaning the stovetop with multiple products
- 3Loading the dishwasher
- 4Washing remaining dishes
- 5Cleaning the garbage disposal
- 6Mopping the kitchen floor
Product placement
Lysol (a) ACTS: used to spray surfaces; Soft Scrub (a) ACTS: used to clean the stovetop; Scrub Daddy (a) ACTS: used to scrub the stovetop; Mr. Clean (a) ACTS: used to clean the stovetop; O-Cedar (a) ACTS: used to mop the floor; Dawn (a) ACTS: used to wash dishes; Glisten (a) ACTS: used to clean the garbage disposal.