SAFF & CO. NOW HAS DEODORANT?!

@spicyindonesian

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SoundTikTok sound · original sound - spicyindonesian

Promoted product

SAFF & CO. Deo Potion

Official online shop of SAFF & Co. The people of SAFF & Co believe that human senses deserve to be awakened for a journey of endless wonder and possibilities, one creation at a time.

Why it worked

The video effectively leverages the creator's existing affinity for the brand's fragrances to create a relatable and informative product review. By highlighting the unique selling proposition of layering scents and the added skincare benefits, it appeals to consumers looking for both fragrance and functional underarm care.

Summary

The creator introduces two new deodorant potions from SAFF & CO., "Loui" and "Ostara," highlighting their ability to complement the brand's existing fragrances and provide antiperspirant and skincare benefits. The video showcases the "Loui" scent in detail, explaining its ingredients and benefits, and mentions the upcoming launch date for both scents.

Structure

1Introduction of SAFF & CO. deodorants
2Highlighting the "Loui" scent and its fragrance complementarity
3Explaining antiperspirant and skincare benefits (AHA, BHA, PHA, Derma Clera)

Original caption

good news alert for my fellow Loui & Ostara lovers dari SAFF & Co. di tanggal 9.9 nanti they’re officially launching those 2 scents as Loui & Ostara Deo Potion! Coming soon your way, save the date🤩 Brand mentioned: @SAFF & Co. #antiperspirant #deopotion #ketiakcare #WearComfort #saffnco

More from @spicyindonesian

Product placement

SAFF & CO. (brand): Appears as a watermark/logo on the product packaging and is mentioned as the brand releasing the deodorants. Removing it would not change what happens in the video. ACTS: No. APPEARS: Yes. Removing it would not change what happens in the video. LOUI Deo Potion (product): This is the deodorant being reviewed and demonstrated. It is the main subject of the video. ACTS: Yes. Removing it would change what happens in the video. Ostara Deo Potion (product): This is another deodorant mentioned and shown briefly. It is a secondary subject of the video. ACTS: Yes. Removing it would not change what happens in the video. Derma Clera (ingredient): Mentioned as an ingredient in the deodorant. ACTS: No. APPEARS: Yes. Removing it would not change what happens in the video.

Call to action

Save the date for the launching promos!

On-screen text

SAFF & CO. NOW HAS DEODORANT?! creating my own scent bubble LOUI Deo Potion SAFF & C compliments Loui compliments Loui Top: Verbena, Violet Leaf, Aldehyde Mid: Rose, Peony, Muguet Base: Cedarwood, Musk versatile d versatile daily driver skinc skincare benefits. AHA BHA PHA 5% Phyto Smooth Compl helps smoothen skin texture supports skin renewal Derma C Derma Clera™ helps to soothe skin strengthen skin barrier SAFF & Co. Deo Potion protection underarm care deo + perfume scent bubble tim Ostara? Ostara Deo Ostara Deo Potion! MEN DEO SERIES Loui Deo Potton launching on 09.09.26 SAVE THE DATE for the launching promos!

Transcript

Wait wait wait. Why does my deodorant smell exactly like my perfume? Like I can literally create my own scent bubble. Like I can literally create my own scent bubble now. So this is the Loui Deo Potion from Saff & Co. yang wanginya mereka buat khusus untuk compliment their Loui fragrance, one of my all-time favorites. Jadi kalau kalian di sini suka Loui karena wanginya, they created a scent that is meant to compliment Loui. So when you layer them together, wanginya feels way more cohesive and it creates like a little scent bubble around you. Tapi yang bikin aku makin suka sama dia, its not just about smelling good. Ini juga antiperspirant yang bantu kontrol keringat dan body odor. Plus dia ada skincare benefits-nya juga. Di dalamnya tuh udah ada kombinasi AHA, BHA, PHA plus 5% Phyto Smooth Complex yang membantu smoothen skin texture and supports skin renewal juga. Terus dia juga dilengkapi Derma Clera™ yang helps to soothe skin, strengthen skin barrier kita. So basically what Saff & Co. Deo Potion kamu dapat protection, underarm care and obviously tadi apa? Matching with your favorite perfume from them. Untuk kalian di sini yang bukan tim Loui, tim Ostara? Tenang, they also have Ostara Deo Potion! And the men deo series. Justu yang mereka bikin lebih awal untuk kalian cowok-cowok yang lagi cari deo potion dari Saff & Co. juga. Loui Deo Potion ini bakal launching nanti di tanggal 9 September. So save the date! Kalau kamu penasaran sama combo Deo Potion and perfume ini, jangan lupa check out pas launch and tentunya nanti di tanggal 9 September bakalan ada banyak promo-promo!