an eye patch with its own spatula? Finally.

@kkxzqx

9.9K followers · usually 477 views a post

Views

16.2K

Likes

159

Comments

53

Shares

18

SoundTikTok sound · original sound - monokive

View velocity

+16 views over 4.1d · ~4/day · 4 observations

Promoted product

celimax BRIGHTENING EYE PATCH

3 videos

Why it worked

The video highlights a practical and innovative feature (built-in spatula) of a common beauty product, addressing a user pain point (hygiene and ease of use) in a concise and visually appealing manner.

Summary

The creator showcases the Celimax Brightening Eye Patch, highlighting its innovative design with a built-in spatula for hygienic and easy application. They demonstrate how the spatula is integrated into the lid, making it convenient for everyday use.

Structure

1Introduction of the eye patch with integrated spatula
2Demonstration of the spatula's convenience
3Application of the eye patches
4Storage of the spatula back into the lid
5

Original caption

the little details >>> @celimax.global #celimax #yesstyle #GlowWithTXA #eyepatches #kbeauty

More from @kkxzqx

Product placement

Celimax Brightening Eye Patch: ACTS - its interface (spatula) is operated to remove and apply eye patches, and the creator states its function (smoothing lines & depuffing). Removing it would change what happens in the video. Celimax: APPEARS - brand name on the product container. Removing it would not change what happens in the video.

On-screen text

an eye patch with its own spatula? Finally. no more touching the patches with my fingers the spatula is built right into the lid so much cleaner & easier for everyday use and it goes right back into the lid such a small detail but it makes a huge difference

Transcript

an eye patch with its own spatula? Finally. no more touching the patches with my fingers the spatula is built right into the lid so much cleaner & easier for everyday use and it goes right back into the lid such a small detail but it makes a huge difference

My dark circles were NOT ready for this ✨🤭 @celimax.global #celimax #yesstyl

39.7

18.8K184101

celimax BRIGHTENING EYE PATCH

18.8Kviews@kkxzqx

who said eye patches are only for under-eyes? 👀 @celimax.global #celimax #yes

36.4

17.2K156109

celimax brightening eye patch