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31.9OtherOther hookLifestyle
Hook
Here comes the rain.
@arlene.sessler
25.9K followers · usually 12.1K views a post
Views
368.1K
Likes
74.9K
Comments
929
Shares
5.7K
Why it worked
The video taps into the popular 'cozy' aesthetic and the 'rainy day' mood, which often resonates with viewers seeking comfort and relaxation. The peaceful ambiance and the simple act of enjoying coffee create a relatable and aspirational scene.
Summary
The video shows a cozy patio setting with a lake view as it begins to rain. The creator is enjoying a coffee on the patio, embracing the rainy day.
Structure
- 1Kitchen counter with candles
- 2Moving to a living area with fireplace
- 3Transition to a covered patio with seating
- 4View of the lake and trees
- 5Rain begins to fall
- 6Close-up of a coffee mug on the table
On-screen text
372 ST
Original caption
Here comes the rain. Cozy coffee morning on the patio#cozy #rain #fall #coffee #enjoy
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