Why it worked
The video taps into nostalgia and encourages user engagement by posing a challenge with a quirky reward. This combination of a familiar song and an interactive element is likely to drive comments and shares.
Summary
A creator sings a cover of a song while playing an acoustic guitar. They ask viewers to identify the song and artist, offering a slice of Hawaiian pizza as a reward for correct answers.
Structure
- 1Creator asks if viewers remember the song
- 2Creator sings lyrics about love and support
- 3Creator sings a catchy 'la da da' chorus
- 4Creator sings about enduring love and appreciation
- 5Creator offers a reward for identifying the song and artist
- 6Creator ends with a playful sign-off
Product placement
Champion (apparel): appears on the creator's shirt. Removing it would not change what happens in the video.
F (apparel): appears on the creator's hat. Removing it would not change what happens in the video.
Call to action
if you know that song if you can name the artist I will personally mail you a slice of Hawaiian pizza
On-screen text
let me know if you remember this song
I could lift you up
I could show you what you
wanna see and take you
where you wanna be
you could be my luck
you could be my love
even if the sky is falling down I know
we'll be safe and sound
LA da da da da da
We're safe and sound
da da da da da da da da da da da
I could show you love
you know my river won't
evaporate this world we still
appreciate
you could be my luck
even in a Hurricane of frowns I know
we'll be safe and sound
da da da da da da we're
safe and sound
da da da da da da da da da da da
if you know that song if you
can name the artist
I will personally mail you a
slice of Hawaiian pizza
love ya