Why it worked
The video taps into the popular 'journal aesthetic' and 'bullet journal' communities by providing a visually appealing and satisfying DIY craft. The use of glitter and patterned tapes adds to the aesthetic appeal, while the step-by-step process is easy to follow and replicate.
Summary
The video shows a person decorating the edge of a journal with various decorative tapes. They cut the tape into small flag shapes and adhere them to the pages, creating a tabbed effect.
Structure
- 1Applying glitter tape to journal edge
- 2Cutting tape into flag shapes
- 3Applying decorative patterned tape
- 4Creating tabbed sections in journal
On-screen text
a slow sunday
with my journal