Why it worked
The video likely performed well due to its aesthetic appeal, focusing on long, healthy hair which is often aspirational. The simple, engaging question posed by the on-screen text invites viewer interaction and opinion, encouraging comments and participation.
Summary
The video shows a woman with very long, dark, wavy hair. She is seen from behind, touching her hair and moving it around. The on-screen text asks "Curly or straight? 💓".