Why it worked
The video likely resonated due to its relatable and humorous take on a beauty trend, tapping into cultural observations and personal expression.
Summary
The video features several individuals showcasing different eye colors, seemingly achieved through colored contact lenses. The on-screen text humorously states that Black girls wearing contacts to change their eye color will forever be weird.
Structure
- 1Introduction of the trend/topic
- 2Showcasing individuals with different eye colors
- 3On-screen text stating the humorous observation
- 4Concluding visual
Product placement
TikTok (app/platform): appears as a watermark and is the platform where the video is hosted. Removing it would not change what happens in the video.
CapCut (app/software): mentioned in the caption and hashtags as a video editing tool. It is used to create the video. Removing it would change how the video was made.
On-screen text
TikTok
@re
Black girls wearing contacts
to have my eye color will
forever be weird