JOYSFUN

@thewalmartchick

29.2K followers · usually 19.5K views a post

Views

471.9K

Likes

28.4K

Comments

93

Shares

7.8K

SoundTikTok sound · La Ciudad

Promoted product

JOYSFUN pajama pants

Why it worked

The video leverages the appeal of affordable, trendy fashion items from a popular retailer, using visually appealing product shots and a clear price point to drive interest.

Summary

The video showcases various styles of Joyspun pajama pants available at Walmart for under $10. The creator highlights different patterns and colors, emphasizing their affordability and cuteness.

Structure

1Showcase of Joyspun pajama pants display
2Close-ups of different patterns (leopard, teddy bear, pink, brown, bunnies, sheep, hearts, black)
3Price tag showing $9.98
4Creator adding multiple pairs to a shopping cart
5Call to action to check link in bio

Product placement

Original caption

Our favorite $9.98 velour pajama pants are BACK at Walmart 😍👏🏼 And the new prints are SO cute! Link in B I O ✨ #walmartfashion #walmartpartner #walmartstyle #walmartshopping #walmartfinds