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41.0Talking HeadProblem Callout hookLifestyle
Hook
"Dang why this stank"
@mog.c4m
26.1K followers · usually 34.5K views a post
Views
1.3M
Likes
52.1K
Comments
254
Shares
15.3K
View velocity
+1.2M views over 9.2d · ~130.6K/day · 9 observations
Why it worked
The video uses relatable gym humor and a common gym experience (bad smell) to create a humorous and engaging short clip that resonates with the #GymTok community.
Summary
The video shows a man at the gym reacting negatively to something, indicated by the text "Dang why this stank". It then cuts to "20 mins earlier" showing him on a pull-up bar.
Structure
- 1Man reacts negatively to something at the gym
- 2Text indicates it was 20 minutes earlier
- 3Man is shown on a pull-up bar
Product placement
Gymshark (appears) - This is a brand of athletic apparel. Removing it would not change what happens in the video.
On-screen text
"Dang why this stank"
*20 mins earlier*
Original caption
#GymTok #gymmotivation #workout
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