Why it worked
The video likely performed well due to its satisfying ASMR-like qualities and the visual transformation, appealing to audiences interested in makeup, skincare, and drag artistry.
Summary
The creator demonstrates a makeup removal and skincare routine. They start by removing heavy makeup with Hada Labo Cleansing Oil, then apply Hada Labo Gokujyun Premium Hyaluronic Acid Lotion to moisturize their skin.
Structure
- 1Applying makeup remover
- 2Washing face
- 3Applying moisturizer
- 4Showing final look
Product placement
Hada Labo Cleansing Oil: used to remove makeup. Removing it would change the video. Hada Labo Gokujyun Premium Hyaluronic Acid Lotion: used as a moisturizer. Removing it would change the video.