When your dog hates men so your husband tries a wig

The video uses a relatable premise (a dog's funny behavior) and a visual gag (a wig) to create humor. The short, punchy text overlays and the dog's expressive reaction contribute to its shareability.

A person puts on a wig to see how their dog reacts, but the dog seems unimpressed. When the wig is removed, the dog's reaction is captured with a humorous caption.