@cruisewith5l — 364x breakout

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Oasis of the seas in Nassau - 9/2.

@cruisewith5l

26.3K followers · usually 2.8K views a post

Views

1.0M

Likes

105.7K

Comments

1.4K

1.8K

View velocity

+401.8K views over 5.1d · ~78.4K/day · 5 observations

Promoted product

Amazon storefronthttps://amzn.to/4inXnGZ ↗

Why it worked

The video leverages a visually impressive and aspirational subject (a large cruise ship) combined with a direct call to action to a curated shopping list, tapping into the desire for travel and related products.

Summary

The video showcases the "Oasis of the Seas" cruise ship at port, highlighting its significance as the first of its class and its success for Royal Caribbean. The creator encourages viewers to follow for more cruise content and to check out their Amazon storefront for cruise essentials.

Structure

1Introduction of Oasis of the Seas
2Discussion of its historical significance and success
3Mention of Icon class as a successor
4Call to action to follow and check bio link for cruise items

Product placement

Oasis of the Seas (ship): ACTS - it is the subject of the video, people are boarding it and discussing its significance. Removing it would change the video. Royal Caribbean (cruise line): ACTS - it is the company that owns and operates the Oasis of the Seas, and is mentioned as the creator of the ship and its success. Removing it would change the video. Icon class (ship class): APPEARS - mentioned as a successor to the Oasis class, but not directly interacted with. Removing it would not change the video. Amazon (e-commerce platform): ACTS - the creator directs viewers to their Amazon storefront via a bio link to purchase cruise-related items. Removing it would change the video.

Original caption

Oasis of the seas in Nassau - 9/2. She's so awesome, the first of the oasis class that started it all for royal and took cruising to another level. This ship and her younger sisters were so successful for Royal that they introduced Icon class soon after.. Who has sailed on Oasis or one of her Oasis sister class ships? Follow me for more cruise content and also check out my cruise pack list on my bio (click there to see and buy). 😊 ❤️ #cruisevacation #cruisetok #cruiselife #highlight #cruise