rare

@myreverievintage

125.3K followers · usually 9.2K views a post

Views

960.1K

Likes

261.8K

Comments

592

Shares

10.9K

SoundTikTok sound · original sound - sanka__

Promoted product

Rêverie Vintagemyreverievintage.com

Boutique de vêtements vintage et seconde main, durables et abordables, basée en France. Votre moteur de recherche de pépites vintage ✨ Robes, tops, jupes… vous trouverez forcément votre bonheur !

2 videos

Why it worked

The video uses a gamified 'rarity' scale to create a sense of exclusivity and urgency around vintage items, which is highly effective for driving interest in curated fashion drops.

Summary

The creator showcases a series of vintage fairy-style skirts, labeling each one with increasing rarity tiers. The video serves as a visual catalog for the Rêverie Vintage shop.

Structure

1Showcase of rare vintage skirt
2Showcase of super rare vintage skirt
3Showcase of epic vintage skirt
4

Original caption

Vintage fairy skirts dream 🧚‍♂️🩷not me forgetting the ultra AGAIN #fairy #whimsical #fairycore #2000s #fyp

More from @myreverievintage

Product placement

Rêverie Vintage (a curated vintage clothing shop) — it ACTS as the source of the clothing items being showcased and sold. Removing it would change the video from a product showcase to generic footage of clothes.